Google+ EPIC and SEO

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Google+ EPIC and SEO

Chris: Hi. And welcome to the SEO Podcast Unknown Secrets of Internet Marketing.

Chuck: Yeah. You did get it right.

Chris: That was the whole title this time. I nailed it. You are watching the most popular SEO Podcast on iTunes that is because of you –

Chuck: — you, you, and you over there.

Chris: — and you and you over there. We’re the most popular on iTunes — podcast on iTunes because you guys watch us and because you guys follow us. You can follow us at facebook.com –

Chuck: — facebook.com/ewebstyle.

Chris: Twitter.com/ –

Chuck: — Twitter.com/ewebstyle.

Chris: Youtube.com/ –

Chuck: — Youtube.com/ewebstyle.

Chris: And podcast@ –

Chuck: — e-webstyle.com.

Chris: That’s actually –

Chuck: [00:00:41] [Inaudible] give you with that no more.

Chris: Yeah, yeah. I caught you the first few times on that. As always at our podcast, we give you a tip from our previous podcast. Our tip was “Don’t believe all the SEOs — to the SEO Podcast Unknown Secrets of Internet podcast.” I had an extra podcast in there. I can’t even write it properly. All right. We also cover a little bit of news. I thought this was pretty interesting. By the way, if you’re near some sort of electronic device and you can actually tweet, Facebook, something, you need to tweet or Facebook this podcast right now. Google+ EPIC and SEO

Log into Google account affects Search Results

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Log into Google account affects Search Results

Chuck: Yeah. I recognize that you’re logged in and so they’re showing you the results that they feel are personal to you.

Chris: Yeah. Then get this regularly. Yeah, my website’s on the first page. What terms? Whatever.

Chuck: Company name.

Chris: Yeah, air conditioning service used in. And we say, okay, well, let me look that up myself here. I’m not seeing you. Oh, yeah, I’m right there. First position. Are you logged in to your Google account? Yeah, does that matter? Log out and do another test.

Chuck: Speaking of A/C service, let me give a special punch in the face to Hartford Services in Sugar Land area, or Katy, Richmond [00:05:39] [Inaudible] anywhere. [00:05:40] [Inaudible] get your A/C done, your heating, electrical, plumbing — a pretty cool company. We’ll meet with them later today.

Chris: And one last thing. Here we go. “Carefully crafting of the Meta descriptions helps have some meaningful language in the sitelink’s snippets.” So sitelink snippets is when you do a search like in Dean Calhoun’s case, for affygility, and his website obviously comes up in the first position and it’s got all the different sitelinks Google will show. In his case, I think it’s six different sitelinks. And the text that shows up under those sitelinks is actually his Meta description. And that’s, again, we say that SEVO, Search Engine Visitor Optimization, starts at the search engine result page and — Log into Google account affects Search Results

Do Twitter followers affect your SEO?

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Do Twitter followers affect your SEO?

Chris: Frankly, when I post that I’ve actually posted a new podcast, I actually created e-webstyle.com/SEOpodcast because it was shorter than our real name which is like SEO-searchengine- whatever because I didn’t want to use a shortener and it’s keyword-rich and so it goes right there both in Twitter and in Facebook. So yeah, I definitely agree with that.

Chuck: Let’s see here. “Does the Twitter authority have an impact on the weight of the links that are shared?” “Yes.” This is Google’s answer. “The weight depends on the authority of the person. The author authority is used in limited situations and it is independent of page rank.” Interesting. So how popular that person is don’t necessarily affect the page rank generated from that link. Interesting. Bing says, “The author authority affects the link weight.” I think that’s any easy way to say what Google said. Do Twitter followers affect your SEO?

I will use Google before I ask dumb questions.

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I will use Google before I ask dumb questions.

Chris:                           Hi. And welcome to the Unknown Secrets of Internet Marketing. I missed something.

 

Chuck:                         Did you?

I will use Google before asking dumb questions

 

Chris:                           Yes, it’s the Internet Market — Unknown Secrets of SEO — I don’t know. Anyway, welcome to the most popular SEO podcast on iTunes. It’s the –

 

Chuck:                         [00:00:15] [Inaudible] this is gonna be.

 

Chris:                           — first podcast of the New Year and no indication of how the rest are gonna be. As always we talk a number of things. First off, if you’re at some sort of computing device where you — or you have a mobile phone and most of us are geeks so we know you do — get on Twitter and just say that you are actually listening. Just say you know –

 

Chuck:                         You’re listening to #SEO Podcast 132. Tag us, that’s @ewebstyle so we’d know you did it where [00:00:46] [Inaudible] and link love and all of that.  So do that for us.

 

Chris:                           And if you wanna be particularly annoying, do that at 2 AM because that does get forwarded to my cellphone and I get a, you know, “brrring” whatever –

 

Chuck:                         You still have those activated? I will use Google before I ask dumb questions.

10 SEO Myths

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10 SEO Myths

Chris:                           Interesting, wow.

 

Chuck:                         So like, you know, you search for something and then you change the search query but it’s still related to the previous search query, then they’ll show you some of the results although you omitted that particular key phrase.

 

Chris:                           And that was by Matt McGee, again over at Search Engine Land. Go check that out. They also did an interesting article, their second article of the day — Nicholas. Their second article of the day was about Santorum and how he’s actually not doing a good job of trying to get anybody who doesn’t know there’s apparently some beef and I’m loathed to even use that word in this case. 10 SEO Myths

SEO copy must be 250 words in length

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SEO copy must be 250 words in length

Chuck:                         Let’s see. Myth No. 8, “Words in your Meta keyword tag have to be used on the page. I used to spread this silly myth myself many years ago. The truth is that the Meta keyword tag was actually designed to be used for keywords that were not already on the page, not the opposite. Since this tag is ignored by Google and used only for uncommon words in Yahoo, it makes little difference at this point anyway.”

 

Chris:                           Co-sign, yeah.

 

Chuck:                         Yeah, yeah. Don’t — I mean, that kind of goes to best practices, doing on page SEO, am I really in the code because I’m editing the title, I might as well add my keywords and descriptions.

 

Chris:                           It might even — it’s kind of a good place to make a note to yourself of what keywords you’re actually targeting on –

 

Chuck:                         On any particular page.

 

Chris:                           — what’s you’re targeting on that page. So if there’s any doubt, you just pull up your own Meta keywords and you’re all, oh, okay, this is –

 

Chuck:                         What I’m targeting on.

 

Chris:                           This is why this page isn’t ranking. I’m targeting the wrong keywords. All right. No. 9, “SEO copy must be 250 words in length. This one is interesting to me because I am actually the one who made up the 250 number back in the late ‘90s. However, I never said that 250 was the exact number of words you should use, nor did I say it was an optimum number. It’s simply a good number to be able to write a nice page of marketing copy that can be optimized for 3 to 5 keyword phrases. Shorter copy ranks just as well, as does longer copy. Use as many or as few words as you need in order to say what you need to say.” I would — Continue reading “SEO copy must be 250 words in length” »

2011 SEO Year in Review – Part 2

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2011 SEO Year in Review – Part 2

Chris: Hi. And welcome to the SEO Podcast Unknown Secrets of Internet Marketing.

Chuck: You got it right that time; you got it right that time.

Chris: Where we come to you and share with our apparently — for SEO news, facts, figures, tips, and we actually also do websites.

Chuck: Yeah, yeah. We do websites — custom websites.

Chris: Welcome. This is Podcast 131. This is the second part of the 2011 SEO Podcast Year-end Review. This is our much acclaimed, much sought-after — well, I don’t know. It’s our 2011 Year-end Review Part Two.

Chuck: Part Two Year-end Review. So if you’re watching us right now, do me a favor. Stop what you’re doing and tweet this — Facebook it, just put it out there, #SEOPodcast131. I so appreciate it. And then tag as @ewebstyle so we’ll know that you did it. 2011 SEO Year in Review – Part 2

Google Plus and SEO

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Google Plus and SEO

Chuck: Yeah. “SERP Google Plus, SEO and Google Accounts.” Frankly, this is — I think this is what the change where Google was adding the Plus One feature to the Google results. And you know — this has probably been six months since then. And I feel like it. It works similar to Google Likes.

You know, if you’re on other sites and they happen to have the Google Likes — Facebook Likes badge on them then you can see which one of your friends liked it and so it’s pretty cool, man. I saw yours one day [00:14:49] [Inaudible] Plus — Chris Burres Plus One this. I think it’s pretty cool and whether — what sort of effect it has on search engine optimization, frankly, I don’t think it does. I think the bigger effect is user based.

Chris: Yeah.

Chuck: If I’m logged in to my Google account, they’ll probably show me results that people I’m associated with have Plus One.

Chris: Yup. And I think it may –

Chuck: It have some.

Chris: Yeah. I haven’t seen any specific evidence of it and I think it probably is gonna have an effect because as a good example, if Google knows that some of your buddies have liked that particular link and they’re page two of a search result, it just makes sense to bump that up for you so that you see that. Google Plus and SEO

International SEO Spanish English

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International SEO Spanish English

Chuck: Make sure you do your basics first on page stuff and depending on your client over there but then get into some more advanced stuff and link that on things to that nature. “Google Plus One and SEO.”

Chris: Yup.

Chuck: We talked about that already. Do pluses have an effect on SEO? I think indirectly on SEO and yes, very directly in regards on to your personalized search engine results.

Chris: International SEO. I think what we’re really broaching — the subject we were attacking at that point is do you really need to do SEO in multiple languages? Can you get away with doing SEO in English or in any particular language and then having it translated? Our general best first pass is just translate it. And make sure you do a great job translating. Don’t use Google translate, right? You need to use somebody who’s actually familiar with the language. And again, the dialect is very important.

Chuck: Yeah. You might be puffing on a fag.

Chris: Yeah. Exactly. You might be puffing on a fag when you mean to smoke a cigarette. “SEO Update to Panda.” We were talking about a particular article where somebody got just slaughtered I think in the Panda update and so they — International SEO Spanish English

2011 SEO Year in Review

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2011 SEO Year in Review

Chris: Hi. And welcome to the Unknown Secrets of SEO Podcast plus Internet Marketing.

Chuck: Yeah.

Chris: My name is Chris Burres, owner of E-Webstyle.

Chuck: Charles Lewis, your internet marketing specialist.

Chris: Welcome to another fun-filled edition of our SEO podcast. We are the most popular SEO Podcast on iTunes.

Chuck: SEO Podcast on iTunes.

Chris: Very good. Was that redundant? That just sounds — I just –

Chuck: I’m just trying to catch you. I thought you were dropping it.

Chris: Am I really?

Chuck: And that’s because of you — because of you, you, you, you and all of you who may be watching or listening right now.

Chris: Do not forget we are your friendly, local neighborhood top positions snatchers.

Chuck: Yes, sir.

Chris: Where our mantra is –

Chuck: — don’t be a douche.

Chris: Don’t be a douche. That’s not cool. And that reference is a podcast long ago. This is Podcast 130.

Chuck: 130.

Chris: As always — yeah. We missed a couple of weeks there. Sorry about that. We’re back on track. This podcast is actually gonna be the 2011 SEO Year in Review. Doesn’t that — that just sounds exciting.

Chuck: That’s a lot. It sounds exciting to people interested in it. 2011 SEO Year in Review